An escalation ensures that tasks are processed on time by triggering a defined action when an initial task status is reached, or after a certain time has elapsed, e.g., responsible employees are notified or e-mails are sent, or a task is created automatically.
JustRelate CRM integrates a general escalation management that can be applied to all processes in marketing, sales and service. Since adhering to agreed reaction or availability times has top priority in service, the escalation management for service calls of the inquiry type is preconfigured as an example. If needed, the escalation can also be set up for the other call types.